This congressman proposes a ban on companies using your search history for personalized pricing
As digital commerce continues to evolve, a new legislative proposal is drawing attention to how companies handle consumer data. A U.S. congressman has introduced a bill aimed at curbing the use of individuals' search history to tailor pricing on products and services. This move addresses growing concerns over digital profiling, data privacy, and economic fairness in the age of personalized marketing.The proposed law aims to stop companies from analyzing a consumer's internet activity, such as their browsing history, to personalize prices for products or services. Although businesses have traditionally relied on demographic details and buying habits to shape their marketing…







